About Us

Team Group Photo

ABOUT US

20+

Successful Projects

10+

Years of Experience

100%

Clients Satisfied

The last e-commerce agency you'll ever need.

Most agencies give you a junior account manager and a monthly report. Cabbage Collective is different. You work directly with Natasha—a 10-year e-commerce veteran and product manager who’s scaled brands across Shopify, BigCommerce, WooCommerce, Squarespace, and Wix.

I’ve managed platform migrations, wired up ERP integrations, built email programs from scratch, run profitable ad campaigns, designed products, and written the SOPs that keep it all running. I treat your brand like it’s my own business, because that’s the only way I know how to work.

No layers. No hand-offs. Just a responsive, friendly partner who cares about your growth as much as you do.

OUR VALUES

What Makes Us Different

  1. I do the work.

    No account managers, no hand-offs to juniors. You work with me, and I execute. Every email, every integration, every ad. You don't have to micromanage or follow up. After just a couple weeks you'll trust me more than you anticipated.

  2. I care like a founder.

    Your brand isn't a line item on my client roster. I invest the same energy and attention I'd give my own business, because your success is my success.

  3. 3 Employees in 1.

    When I leave a full-time role, companies typically hire three people to cover what I was doing. With Cabbage Collective, you get that same range — strategy, execution, operations, and design — without the overhead of three salaries.

  4. Figure it out mentality.

    I don't wait for someone else to solve it. Broken integration? Messy migration? Vendor ghosting you? I dig in, find the answer, and get it done. No excuses.

SAY HI

Meet Natasha

Natasha Lioe

Founder & CEO

Hi! I'm Natasha. I'm a high impact e-commerce expert & product builder with 10+ years of experience in e-commerce, the most recent 6 of which have been spent in product management in B2B SaaS. I have a proven track record of accelerating growth at small startups by being customer obsessed, business minded, and always leading with empathy.

I'm the woman you hire when you need actual work done, and actual results. I treat your brand like it's my own business, because that's the only way I know how to work.

Some other things I've done:

  • Built RepSpark Flow, a complete platform overhaul, for the #1 wholesale ordering platform in golf

  • Acted as e-commerce director for over 11+ brands

  • Owned the BigCommerce x Recharge Integration

  • Designed creative technical solutions, drove to clarity in scoping, and facilitated implementation for Recharge’s largest enterprise merchants

  • Founded an e-commerce book subscription box company called Capsule Books

  • Opened and managed a Cauldron Ice Cream location

  • Published Capsule Stories, a quarterly literary magazine w/ new and established writers & poets